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From Startup to Success!

 

 

             

 Why I wrote this book.

 

The purpose of this book is to, as simply as possible, lay out the steps for starting your own company. Over the years, these methods have been utilized and executed with success many times. It is designed for people who have never built a company or who have tried and not been successful. This book will guide you through the process although it may not be quite as sequential as displayed here, because every situation is a bit different.

I wrote this book because almost every week I receive a call from an entrepreneur who is looking for help and cannot seem to find any that does not come with a hefty consulting fee. They are frustrated with the guidance they have received which mostly leads them down dark alleys and quickly exhausts their precious capital.

This book is about the process of building and managing a company and contains many lessons which I did not learn in school but were learned the hard way. You will find it very useful as you start and grow your own company.

 

 

                                                        Ray Weadock


"Many competent people start out with a great idea to form a company and are baffled by the complexity of producing a product that can sell to real customers. This is because developing a product is less than 30% of building a successful company. The true success of a company does not only come from a product vision and flawless execution, but also marketing, packaging, selling and managing the customer satisfaction. Ray Weadock encapsulates his 30 years of management experience in this highly readable, compact and precise book to answer just about every question a potential or existing entrepreneur could ask. I would highly recommend this book to all aspiring founders and existing owners of startup companies."


Dr. Vehbi Tasar